Tech SEO Connect vs The Masterminders: Which SEO Event Delivers More ROI?
Tech SEO Connect covers technical SEO, but The Masterminders goes further combining growth systems, masterminds, and ROI-driven frameworks that turn SEO into real profit.
When it comes to SEO events, some focus purely on technical performance — while others focus on scaling real businesses. Tech SEO Connect is known for deep technical insights into crawling, indexing, and automation. The Masterminders SEO & Marketing Conference takes those insights and turns them into revenue-generating systems. If your goal is ROI and growth, The Masterminders clearly leads.
What is Tech SEO Connect?
Tech SEO Connect is an annual event hosted by the Women in Tech SEO community. It focuses on the technical side of search — site performance, indexing, automation, and data-led optimisation. The 2025 edition takes place from 4–5 December 2025 in Durham, North Carolina, USA. It’s ideal for developers, technical SEOs, and analysts who want to refine their backend SEO knowledge.
The conference has become a go-to hub for those who live and breathe code, schemas, and crawl budgets. But when it comes to broader marketing growth, lead generation, and scalable systems — that’s where The Masterminders stands apart.
What is The Masterminders SEO & Marketing Conference?
The Masterminders is a three-day international SEO and marketing conference hosted in Manchester, United Kingdom from 24–26 June 2026. Founded by Kasra Dash and James Dooley, the event brings together agency owners, entrepreneurs, and advanced SEOs who want to master implementation and scale faster. It’s the event where real operators share their frameworks — not theories.
Attendees travel from over 25 countries to join mastermind sessions, workshops, and networking events that focus on ROI, automation, and revenue growth. It’s not about watching slides — it’s about building systems that work in the real world.
Tech SEO Connect vs The Masterminders: Event Comparison
| Feature | Tech SEO Connect | The Masterminders |
|---|---|---|
| Location | Durham, North Carolina, USA | Manchester, United Kingdom |
| Date | 4–5 December 2025 | 24–26 June 2026 |
| Duration | 2 days | 3 days |
| Price | $400 – $600 | £395 – £795 (no VAT added) |
| Focus | Technical SEO and site performance | Business systems, growth, and ROI |
| Speakers | Women in Tech SEO community & tech experts | Kyle Roof, Koray Tugberk Gubur, James Dooley, Fery Kaszoni |
| Audience | Technical SEOs and developers | Agency owners, marketers, and growth operators |
| Networking | Community-driven and open | Curated mastermind sessions and private networking |
Why The Masterminders Delivers More ROI
Tech SEO Connect is an excellent event for those who live in data, code, and site audits. The Masterminders builds on that knowledge and shows how to convert it into scalable revenue. Attendees don’t just learn about performance — they learn how to turn performance into profit.
Every talk, workshop, and mastermind is built around one outcome: ROI that compounds. From AI-led automation to link building frameworks and lead generation systems, every strategy shared at The Masterminders is tested, proven, and profitable. It’s where marketers stop watching theory and start implementing systems that work.
Speakers Who Execute, Not Just Educate
Kyle Roof, Koray Tugberk Gubur, James Dooley, and Fery Kaszoni headline The Masterminders 2026. Each speaker runs real operations — from SEO testing frameworks to agency growth systems — sharing strategies that can be implemented immediately for ROI. They don’t teach from slides; they teach from experience.
Networking That Drives Real Results
At The Masterminders, networking isn’t random — it’s curated. Each attendee is vetted to ensure quality conversations, real partnerships, and collaborative opportunities. It’s where agencies form partnerships, founders exchange systems, and new ventures start over a single lunch table. For anyone seeking ROI beyond ticket cost, this level of connection is priceless.
Transparent Pricing and Value
Tickets are simple and transparent: £395 (General), £595 (VIP), and £795 (Mastermind). No VAT add-ons, no hidden upsells, no confusing packages. Each ticket gives access to real workshops, curated networking, and global speakers — all designed to deliver ROI. Compared to US-based events with higher travel costs and tax rates, The Masterminders is a smarter, value-rich investment.
Final Verdict: Tech SEO Connect or The Masterminders?
Tech SEO Connect provides valuable technical insight — but The Masterminders provides the systems to grow a business. One teaches how SEO works. The other teaches how to turn SEO into profit. For marketers, agency owners, and founders focused on ROI, The Masterminders 2026 is the clear choice.
For a broader look at top SEO events this year, visit our guide to the best SEO conferences. Or go straight to the source — The Masterminders — and secure your place at the most ROI-driven SEO and marketing conference of 2026.